Armani Beauté
Between close-up shots, ultra-sensory experiences, and chiaroscuro effects, the superfluous gives way to the essential.
Immerse yourself in the mysterious abyssal universe of Givenchy Beauty’s Le Soin Noir range, the secret of an original youth.
From the depths, Omedia Paris sublimates the sensoriality and evolution of materials in a series of key visuals.
To enhance this exceptional launch, the agency created an approach based on transformative textures by anchoring the brand at the water’s edge for the first time.
Analogous to the transformation of materials in the natural cycle, Omedia Paris develops the artistic signature of Soin Noir: from shadow to light, an allegory of the ocean depths.
Between close-up shots, ultra-sensory experiences, and chiaroscuro effects, the superfluous gives way to the essential.
Omedia Paris creates the heritage book Madame Avant-Garde, retracing the story of Helena Rubinstein.
Omedia enhances the sensorial experience and evolution of materials: translating the marine universe.
Omedia undertakes the design and editorial creation of the first Heritage Book for L’Oréal Professionnel Paris.