360° CAMPAIGN
Lancel Paris
Omedia wishes you a Merry Lancel! Paris by night. Paris is dancing. Paris is vibrating.
SOCIAL MEDIA & INFLUENCE STRATEGY
Our conviction: Inspired and inspiring, creative and “experiential” social media strategies with unique Art Direction and a distinctive editorial strategy tailored to the many behavioural patterns of your consumers.
We produce superior identity-shaping content that creates deep and enduring customer engagement.
Omedia develops lasting relationships between selected influencers and brands to cultivate your DATA and surprise your audience.
DIGITAL STRATEGY AND SOCIAL ACTIVATION Social media strategy, editorial policy, collaboration, social advertising
INFLUENCE MARKETING Influence strategy, content co-production and collaborations, CRM
DATA CREATION AND CONTENT PRODUCTION Photo, video, cinemagraph, behind the scenes
COMMUNITY MANAGEMENT Copywriting and account management
SOCIAL ADVERTISING Recommendation and roll-out of targeted online campaign
Omedia wishes you a Merry Lancel! Paris by night. Paris is dancing. Paris is vibrating.
Omedia created the campaign to launch the 2008 Cuvée Cristal.
BRAND CONTENT
INFLUENCE STRATEGY
COMMUNITY MANAGEMENT
+2% COMMUNITY GROWTH PER MONTH
+2,5% COMMITMENT RATE
#BOLLYLOVERS