{"id":2478,"date":"2019-05-15T11:42:27","date_gmt":"2019-05-15T09:42:27","guid":{"rendered":"https:\/\/www.omediaparis.com\/?p=2478"},"modified":"2025-07-08T16:02:42","modified_gmt":"2025-07-08T14:02:42","slug":"jaeger-lecoultre","status":"publish","type":"post","link":"https:\/\/www.omediaparis.com\/fr\/jaeger-lecoultre\/","title":{"rendered":"Jaeger-LeCoultre"},"content":{"rendered":"\t\t
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ACCUEIL<\/a> \/\u00a0CR\u00c9ATIONS \/ HORLOGERIE & JOAILLERIE<\/a> \/ JAEGER-LECOULTRE \/ ANIMATION DIGITALE & FILM<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\nDIGITAL<\/span>\n<\/span>\n<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\nDIRECTION ARTISTIQUE<\/span>\n<\/span>\n<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\nBRAND CONTENT<\/span>\n<\/span>\n<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\nIMAGE<\/span>\n<\/span>\n<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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L\u2019Art D\u00e9co au coeur de la l\u00e9gendaire montre Reverso Jaeger-LeCoultre<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Rac\u00e9e, surprenante, attachante. Connaissez-vous l\u2019histoire l\u00e9gendaire de la montre Reverso, l\u2019origine du retournement de son bo\u00eetier<\/strong> ?<\/p>

Au d\u00e9but des ann\u00e9es 30, la montre serait n\u00e9e d\u2019un d\u00e9fi, celui de concevoir un mod\u00e8le qui puisse r\u00e9sister aux matchs de polo des officiers de l\u2019arm\u00e9e britannique en Inde<\/strong>. Son bo\u00eetier se d\u00e9robe habilement pour laisser place \u00e0 un verso plein, prot\u00e9geant le cadran des \u00e9ventuels coups de maillets. Il fallait y penser\u2026 Lignes pures, g\u00e9om\u00e9triques. L\u2019Art D\u00e9co au coeur.<\/p>

Un \u00e9quilibre, une compl\u00e9mentarit\u00e9 entre la forme et la fonction. En \u00e9cho \u00e0 l\u2019\u00e9l\u00e9gance de ses formes rectangulaires et ses godrons \u00e9pur\u00e9s, le film digital<\/a> Atelier Reverso<\/strong> s\u2019inspire des codes de ce mouvement et d\u00e9voile le nouveau service exclusif de personnalisation<\/strong>.<\/p>

Expertises : Direction artistique, cr\u00e9ation, r\u00e9alisation et production film.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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D\u00e9couvrez aussi<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tNouvel H\u00e9ritage\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Omedia r\u00e9alise la derni\u00e8re campagne publicitaire de Nouvel H\u00e9ritage.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\n\t\t\t\tChaumet\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Omedia d\u00e9finit la direction artistique signature de la collection Les Acrostiches de Chaumet.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\n\t\t\t\tTAG Heuer\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Omedia Paris r\u00e9alise la conception d\u2019un objet d\u2019\u00e9dition unique : les catalogues 2022 et 2023 de l\u2019horloger suisse TAG Heuer.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\n\t\t\t\tChaumet Torsades\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Omedia signe le lancement de la nouvelle collection Torsade de Chaumet.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

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Omedia signe la nouvelle identit\u00e9 visuelle et iconographique ainsi que la Direction de cr\u00e9ation de cette nouvelle campagne.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

\n\t\t\n\t\t\n\t\t\tD\u00e9couvrir\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tJaeger-LeCoultre\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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A l\u2019occasion des 85 ans de la Reverso, Jaeger-LeCoultre lance l\u2019Atelier Reverso.<\/p>\n\t\t<\/div>\n\t\t\t\t\t

\n\t\t\n\t\t\n\t\t\tD\u00e9couvrir\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

A l\u2019occasion des 85 ans de la Reverso, Jaeger-LeCoultre lance l\u2019Atelier Reverso.<\/p>\n","protected":false},"author":1,"featured_media":2479,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[23,19],"tags":[],"class_list":["post-2478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital","category-horlogerie-joaillerie"],"yoast_head":"\nJaeger-LeCoultre - Motion design et film I OMEDIA PARIS<\/title>\n<meta name=\"description\" content=\"A l\u2019occasion des 85 ans de la Reverso, Jaeger-LeCoultre lance l\u2019Atelier Reverso.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.omediaparis.com\/fr\/jaeger-lecoultre\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jaeger-LeCoultre - 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