Brand
Strategic planning
Brand platform
Manifesto
Scope of expression
Brand book
Creative guidelines<\/p>\n
Because reflection always precedes conviction.
We give much consideration to the brands and assist them in building a singular and unique identity at the heart of their strategy.
A conviction shaped by our sensitivity to the stories and values of each brand, combined with our curiosity. Drawing on our ability to break down barriers between all sectors, from fashion to beauty, art to architecture, and design to gastronomy.<\/p>\n
We write a story rooted in their story, find the words and ideas to highlight their distinctive qualities, and collaborate with them to design the brand manifesto, key to underpinning their singularity.<\/p>\n
VIEW OUR CLIENTS<\/a><\/p>\n Creative direction We approach luxury as an aesthetic experience. And, above all, as a creative and collaborative dynamic. Brand strategy, scope of expression, concept, storytelling, art direction, art production and purchase ; we implement international advertising campaigns with the conviction that a brand\u2019s success depends on the strength of a vision.<\/p>\n VIEW OUR PORTFOLIO<\/a><\/p>\n Brand Content Creating experiences, brand storytelling, spotting talent ; brand content is at the heart of our expertise. Social media, publishing, PR… From strategic vision through to production, we imagine and create brand content : concept, storytelling, art direction, talent scouting (photographers, set designers, models, etc.), directing, coordinating and monitoring productions.<\/p>\n VIEW OUR PORTFOLIO<\/a><\/p>\n Photo production From casting to post-production, including art scouting and purchasing, we take care of every stage of photo and film production. VIEW OUR PORTFOLIO<\/a><\/p>\n Digital strategy Omedia assists brands in creating, building and rolling out their digital strategy and platform. VIEW OUR PORTFOLIO<\/a><\/p>\n Digital strategy We approach luxury as a collaborative, contributory, relational and cultural dynamic that is both meaningful and influential. Observing, engaging, measuring \u2013 our work spans more than just numbers ; we take a truly creative and collaborative approach. Omedia\u2019s support: Goals: visibility, reputation, commitment<\/p>\nImage Strategy
\n& Advertising<\/h2>\n
Creating a singular concept
Advertising campaign \u2013 print, TV, online
Art production and purchase
Visual identity
Design<\/p>\n
Art direction, image strategy, visual identity ; we are artists and artisans inspired by the creations, DNA and universe of each brand we assist. We create meaningful content in their image.
We cultivate excellence and a sense of detail ; we create with passion.<\/p>\nBrand Content<\/h2>\n
Art direction
Activation strategy
Storytelling
Photo production
Film production<\/p>\nProduction<\/h2>\n
Film production
Art purchasing, casting, styling and set design
Editorial production
Sourcing and manufacturing
Digital production<\/p>\n
Advertising campaign, brand film, video report, mood film, still life, social media brand content : we strive to tell stories that communicate values.
The agency has its own still life photo studio.<\/p>\nDigital Platform
\n& Website<\/h2>\n
UX Design
UI Design
Web design
Development Corporate, product or events website
E-commerce website
Acquisition
SEO, SEA, Marketplace, CRM<\/p>\n
– UX Design \u2013 we place the user experience and journey at the heart of our approach
– Web design and website development \u2013 e-commerce website, corporate website, product website, press relations website, events website
– Cross-device (mobile and desktop) development and responsive design
– Referencing \u2013 SEO and SEA
– Editorial strategy and content
– Digital content creation and production \u2013 photos, films and motion design<\/p>\nInfluence
\n& Social Media Strategy<\/h2>\n
Social activation
Influence marketing (micro and macro)
Social media influence
Content creation and production
Community management
Social advertising<\/p>\n
We assist brands with their digital influence and social media strategy.<\/p>\n
Selecting talents and profiles that match the brand\u2019s universe and DNA \u2013 micro-influencers, key opinion leaders, emerging or famous talents.
Building a special relationship between brands and influencers.
Suggesting disruptive and unique concepts to set them apart.
Creating proprietary content and nurturing the brand image.
Designing experiences, cultivating proximity, engaging people.<\/p>\n
– Social media concept, consulting and strategy
– Recommending and selecting influencers
– Negotiating and establishing partnerships
– Content creation and production
– Writing posts
– Digital activation
– Community management
– Reporting data \u2013 impressions, commitment rate, reach<\/p>\n